Rankings are the holy grail and goal of SEO. A great (overlooked) tactic is interlinking between your own content. We’ll show you a technique to make your SEO interlinking more effective. The What and Why of Interlinking When you link to a page, Google not only sees that as an indication of trust it gives […]
SEO
Not Annotating in Google Analytics? You’re Missing Out
Have you ever made a change to your website hoping it will increase your traffic or specific conversions? How do you track the effectiveness of this change? One simple way to track your efforts is to take advantage of annotations within your Google Analytics account. What are Annotations in Google Analytics? Annotating in Google Analytics […]
SEO Over-Optimization?
Keeping you in the loop on some interesting SEO changes from Google; we’ve got your back Jack. Google search/spam guru, Matt Cutts, recently threw the SEO world into an upheaval when he said… So all those people who have sort have been doing, for lack of a better word, “over optimization,” or overly doing their […]
Configuring WordPress SEO Plugin on Posts + Pages
Watch as I quickly go over how to use the powerful WordPress SEO plugin by Yoast on my posts and pages. We’ve tried many SEO plugins but none are as robust or perfect as this one by Yoast. Learn how to use it when editing your WordPress Posts + Pages: I’ll leave you with a […]
Is Buying Links an Effective SEO Strategy?
Our clients often pass us emails from people offering to sell them links. But is link buying an effective and ethical SEO strategy? Yes and No. Links drive the web. Google will grant your site trust/authority based on not only the quantity of links pointing to you, but also on the quality. (See PageRank) Quality of a […]
Questions You Need to Ask Your Web Designer / Developer!
Christina, an awesome SEO from the fantastic internet marketing firm, LunaMetrics, just wrote a really fun and poignant post on questions to ask a web designer. Sign #1 That Your Web Designer Knows Bubkus About SEO: During the web designers sales pitch, you say “I’m concerned about the Search Engines’ ability to access and properly […]
Search Engine Optimization for Beginners – Learn SEO
As a small business owner you often will want to learn things in order to give your business the best chance to succeed. SEO is one of those things that can with some effort you can understand and grow your traffic. If you read only one thing about SEO, read this guide from SEOmoz. They […]