Case Study
Broad River Electric Cooperative
Based in Gaffney, SC, Broad River Electric Cooperative have been serving their members in the Upstate of South Carolina since 1940
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Thoughtfully-intentional Layouts and Calls to Action
We understand the marketing and website needs for an Electric Cooperative are very different from many other businesses.
The website isn’t primarily used to bring in new customers or influence traffic into becoming customers. The core needs revolve around serving existing customers, increasing engagement, and promoting news and programs.
Controlled Login Experience
A controlled login experience into Customer Portals allows for additional prompts and navigation when users are accessing their accounts.
Rather than immediately pushing users away from their website when logging into their accounts, Broad River can now curate the customer experience and provide additional information or Calls To Action.